Opportunities in Lebanon - 2008 :: Exhibition Registration

June 24

Resilience and Success

Enter the knowledge business

Expanding beyond your means

Manufacturing exports

Room A

Effect of the Gulf boom on Lebanon

Moderator
	Sabine Oueiss - An Nahar

Panel
	Jean Riachi - FFA Private Bank
	Makram Sader - Association of Banks
	Suleiman Audi - BusinessWeek-Arabic edition

How is the rapid economic growth in oil-producing countries affecting Lebanon in terms of wages, real estate prices, competition on the workforce, and tourism.

Room B

Broadband Readiness

Moderator
	Gabriel Deek - PCA

Panel
	Kamal Shehadi - TRA
	Toni Issa - Order of Lawyers
	Robert Grossman - Cisco
Case study
	Nabil Abou Khaled - AUB

Broadband connectivity is the first pillar of the Knowledge Economy and its prerequisite. Regulatory and legal frameworks, trends in infrastructure, trends in business models, the growth of the Internet, and real cases from around the world.

Room C

Franchise Concept development


Moderator
	Nabil Ladki – LFA
Presentation
	Khaled Taki - FBC Franchise
Case study
	Tarek Barakat - Al Balad

Going from the idea to fully developed concept, including planning and implementation.

Room D

Practical benefits from trade agreements


Moderator
	Raja Haber - ELCIM
Presentation
	Fadi Makki - Booz&Co.
Case study
	Arslan Sinno - Dora Mills

Taking the EU-Lebanon agreement as a case study, practical benefits from trade agreements are explored along with ways to counter the pitfalls in their implementation. How to take advantage of the agreements for export.

Room A

Real Estate: Some areas are hotter than others


Panel
	Habib Masri - Khalil Masri & Fils
	Raja Makarem - Ramco
	Victor Najjarian - Care Group

Some areas are witnessing more demand and price increases than others. Why? What are the trends of the foreseeable future?

Room B

Application: Banking and financial services

Moderator
	Samer Kandalaft - Quantech

Panel
	Ali Nahleh - The Central Bank
	Fares Kobeissi – Blue Ring
	Ghassan Sawaya - BLF

Knowledge business applications in the banking sector.

Room C

Extend your brand through franchising


Moderator
	Antoine Baroud - SIOM
Presentation
	Salim Hajje - Business Unlimited
Case studies
	Dany Bechir - Rectangle Jaune
	Ramy Fares - Blue Luminous

Particularities of franchise business planning, strategies to transfer know-how through franchisees, and practical considerations

Room D

Alternatives to bank financing


Moderator
	Ralph Sayah - GFIC
Presentation
	Hala Abou Jaoudeh - Solifac
	Fawzi Farah - CFH
	Joumana Hatem -Sogelease

Practical workshop on access to equity finance, export A/R finance, and equipment leasing. Less-known but worthwhile alternatives explored.

June 25

Resilience and Success

Enter the knowledge business

Expanding beyond your means

Manufacturing exports

Room A

Advertising using the Internet

Moderator
	Jamale Rassi - Adline

Panel
	Lynn Abou Nasr - Vertical Media Services
	Mohammad Gedayel - MSN Arabia
	Sami Tueni- Powerme Mobile
	Tony Wannous - Koein

What is online advertising? What are the formats? Where to advertise? How to advertise: Media planning and budgeting, what is geo-targeting? Tips, tales, case studies.

Room B

Business Readiness

Moderator
	Jalal Fawaz - PCA

Panel
	Khalil Abdel Massih - Microsoft
	Elias Houayek - Data Consult

Knowledge is a growing part of all services, especially those that are offered online. Is there a business case from the knowledge part of services? Analysis of the knowledge component, i.e. process of generating revenue from knowledge with case studies in various sectors

Room C

Location analysis

Moderator
	Charles Arbid - LFA

Presentation
	Jennifer Abu Mrad - InfoPro
Panelist
	Rony Aoun - Shopping Center Association
	Khaled Zahr – Azadea
	Hiba Maghrabi – Kurdi Group

Best malls and shopping centers in the Middle East. How to negotiate with landlords. How to secure prime location

Room D

Increasing exports with better packaging and labeling


Moderator
	Fadi Fayad - ELCIM
Presentation
	Soha Atallah - UNIDO
Case studies
	Mounir Bsat - Mounir Bsat Industries
	Georges Nasrawi - Syndicate of Food Industries

Companies with unsuitable packaging design and labeling are finding it much harder to export. A discussion of the evolving requirements of packaging design and labeling, compliance, differences between various markets, and case studies.

Room A

Labor, minimum wage, and foreign labor

Moderator
	Nicolas Sbeih - Implicit Consultants

Presentation
	Jennifer Abou Mrad - InfoPro
Panel
	Charles Arbid - Association of Lebanese Industrialists
	Ghassan Ghosn – General Confederation of Labor Union
	Kamal Hamdan - CRI
	Maurizio Bussi - ILO

The issue of wages and foreign labor rarely got the chance to be discussed in a calm, scientific manner. This is one of these opportunities

Room B

Application: Media

Moderator
	Ramsay Najjar - S2C

Panel
	Robert Madi - LBC
	Mona Mounayar - Firehorse
	Diogo Vasconcelos – Cisco

Knowledge business applications in the media sector

Room C

Royalties and fees


Moderator
	Michel Fernini - La Posta
Panelist
	Nicolas Faure - NF CONSULTANTS®
	Karim Torbey - Karim Henry Torbey

Defining your franchise fees and royalties

Room D

Supply chain fundamentals


Moderator
	Bourhan Koreytem - ELCIM
Panelist
	Khalil Hindi - AUB
Case studies
	Nabil Fahed - Chamber of Commerce - GS1 Lebanon
	Saiid Saber – Business consultant

Supply chain is a new industry buzzword. What it entails practically in a country such as Lebanon, and what should companies do to reduce supply-demand mismatch, maximize service levels, and integrate logistics.

Sponsors

Success Sponsor

Emile Edde st, Salem Bldg, 2nd floor, P.O.Box: 11-4355, Beirut - Lebanon

Phone: (961) 1 739.777 Fax: (961) 1 74.90.90 Email: event@infopro.com.lb