Growth and success…no matter what
Conference and workshops
November 2-3, 2015
@ Phoenicia Hotel

Watch sessions or download presentations
Day 1 - November 2
 
Real Estate
 
Finance
 
Business
 
Marketing
Room A
The modern office
Specifications, layout, security, smart services, and other requirements for the modern office.

Target Audience: Developers, tenants, office managers, real estate brokers, investors
Moderator
Georges Nour - GRIDS
Presentation
Rachid Karam - R&K
Panelists
Samer Bissat - Waterfront City
Ziad Dagher - M1
Kayssar Abillama - Injaz Holding
The modern office
Room B
Equity funds for the middle market
What funds are interested in the middle markets, what do they require, what sectors and investment stages are of interest to them, exit strategies, and case studies

Target Audience: SME owners, investment bankers, corporate finance specialists, equity fund managers, investors
Moderator
Salim Chahine - AUB
Presentation
Wael Zein - Lucid Investments
Panelists
Tom Jacobs - IFC
Wassim Hneine - EIP
Equity funds for the middle market
Room C
Green business is maturing
Green business is now in the mainstream. Success stories of companies and projects.

Target Audience: Green business entrepreneurs, green consultants, SME managers, architects, contractors, CSR specialists
Green Sponsor
Moderator
Edgard Chehab - UNDP
Presentation
Rachid Moubarak - Apave
Case studies
Rabih Osta - Phoenix (Indevco Group)
Rima Hayek - Gemayel Frères
Green business is maturing
Room D
Selling to the luxury market
How to sell luxury in a challenging market, changing consumer trends, does and don’ts, marketing strategies, product and brand management

Target Audience: Luxury brand owners and agents, marketing and communication professionals, advertisers, brand and product managers
Moderator
Joe Ayache - Impact BBDO
Presentation
Manal Khater - Atelier (Leo Burnett Group)
Panelists
Ziad Annan - A&S Chronora (Rolex)
Assaad Raphael - Porsche Center
Elie Saab Jr. - ELIE SAAB
Selling to the luxury market
Day 2 - November 3
 
Real Estate
 
Finance
 
Management
 
Marketing
Room A
The real state of real estate
Statistical study and analysis of the state of the real estate market in the past year, comparisons of prices, analysis of trends, and special issues related to real estate sales

Target Audience: Real estate professionals, brokers, developers, architects, analysts, investors, marketing professionals
Moderator
Massaad Fares - REAL
Presentation
Jennifer Abumrad - InfoPro
Panelists
Mustapha Ahmad - Trillium
Mireille Korab Abi Nasr - FFA Real Estate
Ahmad Khatib - Century 21
The real state of real estate
Room B
Innovations in payment tools
New payment methods are revolutionizing retail and business-to-business transactions. The workshop will discuss how these tools work, their effect on their users, associated costs, and market receptiveness

Target Audience: Retailers, retail bankers, retail banking product managers, marketing professionals, financial managers
Moderator
Gabriel Deek - OmniSystems
Panelists
Randa Bdeir - Banque Audi
Fares Antoun - Bank of Beirut
Arz El Murr - Hey-Pay
Omar Bader - PinPay
Innovations in payment tools
Room C
Corporate governance in family-owned firms
Families are faced with governance issues as a newer generation is taking over well established businesses. The workshop will discuss best practice and provide case studies

Target Audience: Family business managers, management consultants, corporate finance professionals, investment bankers, lawyers
Moderator
Ayman Haddad - DHR International
Presentation
Josiane Fahd Sreih - LAU
Case studies
Frederic Chemaly - Malia
Joe Achkar - Sabis
Corporate governance in family-owned firms
Room D
Advertising on Facebook by Facebook
Everything you wanted to know about advertising on Facebook... Answers from specialists from Facebook itself. This is your chance to hear it from the source!

Target Audience: Advertising professionals, MBUs, SME owners, marketing professionals
Moderator
Samar Layoun - Add Bloom
Presentation
Dana El Zein and Hicham Zaraket - Facebook
Advertising on Facebook by Facebook
 
Retail
 
Information
 
Management
 
Marketing
Room A
Future of malls and shopping centers
Malls and shopping centers are proliferating from dense urban areas to suburbs and the countryside. Some are specializing as outlet malls. The workshop will look at new locations, strategies, tenant mix, marketing, footfall, and other vital issues to retail success

Target Audience: Retailers, mall and shopping center operators, marketing professionals, developers, commercial real estate brokers
Moderator
Madiha Raslan - LFA
Presentation
Rony Aoun – SMAG
Panelists
Jamil Rayes - GS
Akram Raffoul - Cascada
Aida Arar - BA United Holding
Future of malls and shopping centers
Room B
Big and Open Data as a growth engine
Big and Open Data as a transformative phenomena. Economic potential to launch new ventures, analyze patterns and trends, make data-driven decisions, and solve complex problems. Economic sectors that will benefit from it, and implications for Lebanon. Policy measures needed.

Target Audience: CEOs, C-suite, CTO, marketing managers, MIS, IT, strategic planners, entrepreneurs
Presentations
Nabil Bukhalid - LB registrar, ISOC, LINC
Fadi Joseph - ATILC (Canada)
Big and Open Data as a growth engine
Room C
CSR 2.0
Still largely misunderstood, the CSR function is starting to make roadways in the corporate world, with hundreds of companies embracing it, and looking for how to adhere to its principals. This workshop will review current achievements, and what needs to be done

Target Audience: CSR managers, SME owners, management consultants, C-suite managers, marketing professionals
Moderator
Asmahan Zein - Aramex
Presentations
Khaled Kassar - CSR Lebanon
Mohamed Shamas - Libnor
Case studies
Marie Louise Baboyan - Ksara
Rana Haddad - BLF
Muhieddine Fathallah - Bank Med
CSR 2.0
Room D
Rebranding: Does and donts
Brand value is the sum of the company goodwill. Looking into the future, companies often need to reposition their image and brand to synchronize with their strategic goals. The workshop will present does and don’ts of rebranding, how to prepare for it, and the process entails, and how should expectations be set.

Target Audience: Marketing professionals, C-suite managers, SME owners, brand managers
Presentation
Maya Karanouh - Tagbrand
Case studies
Ghiwa Nakat - Debbaneh Agri
Manuel Wazen - Zaatar w Zeit
Rebranding: Does and donts

       
  Partners  
Bank Med
Rodeo Drive
Credit Libanais
 
Green Sponsor With the support of
Fransabank
MENA Capital

2018 Infopro  sal.
Hamra street, Piccadilly Center, 2nd floor, P.O.Box 11-4355 Beirut, Lebanon
Phone: (961) 1 739.777 ext 555 Fax: (961) 1 74.90.90 Email: event@infopro.com.lb