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InfoPro signs agreement to publish BusinessWeek in Arabic

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Ramzi El Hafez –+961-1-739.777
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BUSINESSWEEK AND INFOPRO TO LAUNCH
ARABIC LANGUAGE EDITION OF BUSINESSWEEK IN FALL 2004
 
     
  Beirut, BEY; June 21, 2004—BusinessWeek, the world’s best-selling business magazine and InfoPro Management sarl (InfoPro), a publishing and market research company based in Beirut, Lebanon announced today an agreement to publish an Arabic Language edition of BusinessWeek. The first issue is tentatively scheduled for launch in the fall of 2004.

The BusinessWeek Arabic language edition will be published monthly and distributed to an initial circulation of 25,000. The magazine will be available on newsstands, via subscription and will eventually be available in 22 Arab countries. Editorial content will originate from various BusinessWeek editions in the U.S and abroad and will also include customized local content.

“BusinessWeek, (www.businessweek.com) celebrating its 75th anniversary in 2004, is published weekly by the McGraw-Hill Companies in New York. The publication has a worldwide circulation of 1.2 million, a weekly readership of 5.6 million, and is currently published in three local language editions including Chinese, Polish and the edisi Bahasa Indonesia.

With the Arabic Language edition, BusinessWeek hopes to broaden its reach by keeping this new readership informed of important news that affects the business community throughout the world, and provide insightful analysis and commentary of these news events for business management.

“BusinessWeek has had an established relationship with InfoPro for several years. We have witnessed their rapid and successful expansion as well as their integrity. We are confident that the upcoming BusinessWeek Arabic edition will meet everyone’s expectations: the readers’, the advertisers’ as well as InfoPro’s and BusinessWeek’s,” said Gary Hopkins, Senior Vice President, Operations, BusinessWeek.

InfoPro Management (www.infopro.com.lb) currently publishes 11 titles including Lebanon Opportunities, the country’s leading business magazine, and The Business Handbook, a yearly digest of business and economic statistics and administrative and legal procedures. In addition to organizing the “Opportunities in Lebanon event, the company has developed and operates several B-to-B and B-to-C Web sites.

“Our product mix and corporate culture will allow us to expand the reach of the BusinessWeek brand in the Arab world in a way that fits the needs of the area, while at the same time maintain the highest journalistic and product quality standards,” said Ramzi El Hafez, Chairman of InfoPro Management.